Salesforce.com’s Dreamforce conference has become the cloud computing event of the year — it has even surpassed Interop CES and Gartner Symposium as the must-attend enterprise tech conference. ...
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The best public relations strategies require action. They are purposeful campaigns that involve timelines and specific tasks. But companies shouldn’t confuse movement for action. ...
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Storytelling sounds like lying, but it's not. It's a deeply human way of understanding abstract facts, figures and events. It is also powerful and necessary. ...
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Recent research by Cowboy Ventures shows that only four internet companies per year for the past decade have reached the billion-dollar valuation milestone. Those that reach that milestone ...
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At its best, public relations is the outward facing part of your business, which means anybody who interacts outside of the company’s four walls is ...
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For years public relations has been positioned and sold like an art, but today’s technology allows businesses to truly measure and analyze results. Going forward, ...
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