Launch Failures = Successful PR Strategy This week, Elon Musk generated quite a bit of attention for tweeting a SpaceX video of numerous Falcon rocket ...
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Michael Durbin, CEO of Dollar Shave Club called into question the brand communications strategies of startups that "try to hard to grab the mic too often." He ...
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Hosting provider Rackspace created this video to tell the story of “the cloud.” Or, rather, their cloud and their concept of the open cloud. Because ...
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Sometimes a video is the only way to tell your company, product or service story. These videos all have a simple formula: Problem > Solution > Benefits. ...
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