Launch Failures = Successful PR Strategy This week, Elon Musk generated quite a bit of attention for tweeting a SpaceX video of numerous Falcon rocket explosions. Normally, most ...
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When you prepare to appear on broadcast television, it can sometimes feel like there’s a thin line between big opportunities and sheer terror. For example, one of our ...
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Google loves news. Or more accurately, it loves new, unique content. It slurps it up and favors it over rehashed, buzzword laden, keyword optimized content. Given how much ...
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Creating buzz for your brand is something we excel at. We’re researchers, and we think like journalists to reverse-engineer your message into the stories that the top-tier media ...
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Tenor conducted a media analysis of International CES 2014 to find the best PR and Marketing strategies for startups attending the consumer electronics show in Las Vegas in ...
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Last week we had the opportunity to hear from top business and financial journalists at the New York Stock Exchange. It was the bi-annual Strategic Communications Group meeting ...
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