Tenor Digital Marketing Management Outline

When building business-to-business (B2B) digital marketing teams and resources, it’s often helpful to have a birdseye view of the major components. Because the goal of all online marketing ... More >

State of Journalism: How Making Friends with Social Media and Morning Pitches Can Do Wonders for your Relationship with Journalists

We all remember when Donald Trump called out journalist Jim Acosta in the middle of a press conference due to the tough questions he was presenting. The president ... More >

ICYMI: Rogue Missiles and Decentralizing Jesus

Launch Failures = Successful PR Strategy This week, Elon Musk generated quite a bit of attention for tweeting a SpaceX video of numerous Falcon rocket explosions. Normally, most ... More >

Startup PR Tips for CES 2015

Tenor conducted a media analysis of International CES 2014 to find the best PR and Marketing strategies for startups attending the consumer electronics show in Las Vegas in ... More >

Why It’s Not Just Social Media, It’s Human Media

If you're thinking of social media as just that, you're missing the point. Instead, focus on how it humanizes our networks. ... More >

Twitter is not just news; it’s journalism

Yes this just happened. A well known investor in Twitter, Fred Wilson of Union Square Ventures, replied to a journalist’s query and alluded to his belief that Twitter ... More >